1. ASO and SEO solutions
App Store Optimization also known as ASO or App Store SEO is the process of optimizing a game or application in order to maximize its visibility in the stores in Search (when users search) and Explore (when users browse), increase traffic to listing and improve conversion rate to generate the maximum volume of organic downloads.
ASO = Traffic + Conversion.
This process requires a critical understanding of how the stores work, the target user base, and the most relevant keywords potential users are typing or speaking to find apps or discover new ones.
SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through
What goes into SEO?
- Quality of traffic. You can attract all the visitors in the world, but if they’re coming to your site because Google tells them you’re a resource for Apple computers when really you’re a farmer selling apples, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in products that you offer
- Quantity of traffic. Once you have the right people clicking through from those search engine results pages (SERPs), more traffic is better.
- Organic results. Ads make up a significant portion of many SERPs. Organic traffic is any traffic that you don’t have to pay for.
2. Social media handling/Promotion
Social media marketing is the use of social media platforms and websites to promote a product or service. Most social media platforms have built-in data analytics tools, which enable companies to track the progress, success, and engagement of ad campaigns.
Twitter, LinkedIn, Facebook, Instagram and You-tube are some of the most utilized social media platforms.
3. Video creation/promotion
A promotional video is a business video with the intent to promote your products and services to customers and prospects. A good promo video seeks to bring the conversation to a more personal level without making the sales aspect so overt.
Types of Promo Videos :
- Product videos
- Intro videos
- Product launch videos
- Event videos
- Explainer videos
- Video ads
- Recruitment videos
- FAQ videos
- Testimonial video
4. Content Up-loader
Allows the users to upload their content through a simple drag and drop mechanism. You can drop large files with ease and store them safely on your desktop or in your Google drive.
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